GEO & SEO
GEO vs SEO
SEO competes for ranked links. GEO competes for named citations in ChatGPT and AI Overviews — why both remain necessary.
Read the guideGuides
GEO and AI search guides
Start with how GEO differs from SEO, then how AEO works, how to choose tools, and what a case can prove. After that, pick the buyer scenario you need to win.
Topic guides
GEO
Generative Engine Optimization
How brands earn named citations in ChatGPT, AI Overviews, and Perplexity — and why GEO does not replace SEO.
Read the guideAEO
Answer Engine Optimization
AEO is the work of being written into AI answers — how it differs from SEO and how to execute it.
Read the guideTools
AI Visibility Tools
AI visibility is mention, citation, and recommendation in generated answers. Monitoring shows the gap; execution changes the answer.
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GEO Tools 2026
A practical shortlist by job: monitoring platforms, GEO execution, and RaaS — MagUp sits in the execution bucket.
Read the guideCase Study
GEO Case: Overseas Category Ownership
How a China-origin premium water brand captured unbranded English prompts on ChatGPT, Perplexity, Gemini, and AI Overviews.
Read the guideAEO
AEO Meaning
AEO means Answer Engine Optimization: making content citable by ChatGPT, AI Overviews, and Perplexity — monitoring is not the whole job.
Read the guideBuyer scenarios
When buyers ask AI for a shortlist
Commercial questions first. The rest are grouped by the job you need to do — diagnose, change the answer, or get onto the shortlist.
Start here
AI Brand Visibility AuditAI Search Optimization for BrandsGEO Solutions for BrandsCompetitor Comparison in AI AnswersMulti-Model Brand MonitoringPerformance-Based GEO Service
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